Monday Sales Call: BAC Trip Report

Tuesday night I rushed to the airport at around 6:30. I had a fantasy football at 7:00 pm and my flight left at 9:30. I was able to draft for about 7 rounds in the Delta terminal before Herb and Ihad to get on the plane. I planned on sleeping…

TIP 4: Software/Products/Resources I love

As a Desk Jockey who clings to the internet like a lifeline, I'm constantly on the computer and occasionally using it for work. Today I'm sharing with you a collection of software, websites, products and resources that make being chained to…

TIP 3: Write Good!

Monday I wrote briefly about the importance of adding new pages to your websites and developing them using search friendly techniques. I have long contended that most developers focus too much on SEO and far to little on creating a bona fide…

TIP 2: Learn to love firebug

Firebug, Firebug - Web Development Evolved, is an amazing tool that no novice or expert web developer should do without. Using this easy to install (as always) Firefox extension, will make editing your websites MUCH easier. How it's done 1.…

TIP 1: Create new harmonious pages

Create new pages and synchronize key elements by making them consistent. Tackle Page Name, Page Title, Headings, Content and inbound links. How it's done 1. Create a new folder in your CMS, perhaps called customized pages, or something more…

Monday Sales Call: Budapest!

Herb and I are flying to Budapest tomorrow night for the Budapest Affiliate Conference. We will be visiting with several of our poker rooms partners and a few PAS Publishers. I am really pumped for the trip. I have never been to Europe and…

Monday Sales Call: A Visit from an Old Friend

We had the pleasure of meeting with a long time PAS publisher last week. Rakebackaces came into the office Friday morning. We have worked with RBA for the last 18 months and have been industry friends since the Party days. We went over the current…

Monday Sales Call: Sleep and Whiteboards

The last 2-3 weeks have been non-stop work for me and my co-workers. I hit a wall Friday night and slept for 15 hours straight! The launch of PAS Traditional added a good deal of work for our tech and design staff. I spent the last week mapping…

It Just Takes a Little Time

If you have read my last few blog posts, you know I've posted some of the numbers behind a rakeback business. First, I said a rakeback customer was worth $520.31. I also said that value varies widely based on where this customer came from. In…

Taking a Break

This week, I'm taking a break from posting the hard numbers of rakeback value, statistics, and analysis. I want to tell you about what made my Thursday afternoon and early evening.We all have to do something we're passionate about. For me,…