Monday Sales Call: I Finally Gave into Twitter

I finally gave in and created a Twitter account for PAS. The account will be used to market PAS as well as update our existing publishers on new rooms, software upgrades, promotions and much more. I will also throw in some personal Tweets about…

The Intersection

Last week, PAS told you a rakeback customer was worth $520.31. We also told you the 80/20 rule was a factor. But, as you may have guessed, we still have more information we have not shared. Regarding time to produce $X amount in commissions,…

Monday Sales Call: Writer's Block

I wasn't sure what to write about tonight. I have been slammed with work all day and my brain is mush! Couple that with lack of sleep this weekend (blackjack is the devil) and my creative writing skills are that of an 8 yr old.So I decided…

How Much is a Rakeback Customer Worth?

We are often asked some version of the question: How much is a rakeback customer worth? The number is, of course, a crucial one. Based on this number, a rakeback provider can determine how much can be spent to acquire a rakeback customer.…

Monday Sales Call: Reducing Your Variance as an Affiliate

In poker, we can reduce our variance by changing our playing style, stakes, types of games played (example: tournaments have more variance than cash games), and table selection. As affiliates, we can and should reduce our variance by means…

Making an Appearance at Major Poker Events

While we are all internet marketers it is extremely important that we don't miss out on opportunities that the brick and mortar world presents to us. I bring RakeTracker and PAS business cards to all live poker games and have easily given…

Monday Sales Call: Vegas Baby

Byron (el presidente de PAS) and I are heading to Vegas this Friday to meet up with PAS friends, partners, and publishers. The last time I was in Vegas I went with my dad who was in town on business. I would grind 1/2 NL all day at the MGM…

Monday Sales Call: My Adventures in Retail

My father and new step-mother were in town this weekend. They were supposed to come up for a sales conference but my dad's company had a swine flu scare! So instead of listening to boring presentations, my dad and step mom got to see the…

Monday Sales Call: Are you Experienced?

I have decided to play a WSOP event this year. My reasoning in doing so is two fold:1. Take a shot at winning a bracelet and ship a 6 figure score.2. Soak in the experience of playing a WSOP event.The thought of winning a bracelet and going…

Party Poker Million Dollar Hand Promotion

Party Poker is offering its Million Dollar Hand Promotion for a second time. The first time Party Poker held the promotion they gave away over $700,000. Nobody was lucky enough to make the Royal Flush for $1,000,000 so they are giving players…