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Three New PAS Offers

Poker Affiliate Solutions is proud to announce three new partnerships. The first partner we have recently added is Interpoker. Interpoker has been a long time partner of PAS. Interpoker, once a member of the Cryptologic Network, joined Boss Media earlier this year. Interpoker has a strong brand presence in not only poker but other gaming segments where they use the brand Intercasino. Interpoker offers players the maximum allowed 30% rakeback as well as a 200% up to $1000 first deposit bonus.Our next new offer is Doyle’s Room. Doyle’s Room is a member of the Cake Poker Network. Doyle’s Room is always converts well due to the endorsement of Doyle Brunson. Players will receive 33% rakeback and a 110% up to $600 first deposit bonus both of which are the maximum allowed by the network. PAS also offers a $5000 rake chase at Doyle’s Room.Our latest addition to PAS is Gutshot Poker. Gutshot Poker is also a member of the Cake Poker Network. Players that sign up for Gutshot Poker through PAS publishers will receive 33% rakeback and a 110% up to $600 first deposit bonus. PAS publishers can add these poker rooms in their admin under “View/moderate existing sites and offers.”

Monday Sales Call: Interactive Marketing for Poker Affiliates?

Last Monday Herb and I went to the Minnesota Interactive Marketing Summit. The afternoon keynote speak was none other than marketing guru Seth Godin. Regrettably i didn’t take notes for you guys. If you haven’t read his blog or any of his best selling marketing books, I suggest you get started.Below is a summary of the notes I took for two of the lectures I attended. Some of the lectures were companies basically pitching their service (SEO, email marketing, social networking consulting) and adding zero value or information to the attendees. Lee and Jackie had a ton of great information to share and for that they will get their names in the SERPS and nice links compliments of Poker Affiliate Solutions 🙂Jackie Huba, co-author of “Citizen Marketing: When people are the Message”Most trusted forms of Advertising1. Word of mouth2. Online Opinions: Youtube, Digg, Twitter, Facebook, etc.3. Company WebsitesThink about spending more on your social marketing campaigns before redesigning your website. Create an environment where your users can tell others about you. You could see a much higher ROI having others tell your target user about how great your product is then spending a ton on SEO, design and content. (this will also improve your SEM campaigns)Lee Odden, TopRankMarketing.com, toprankblog.comI was really impressed with Lee and his knowledge of SEO and Interactive Marketing. His company has worked with several Fortune 500 companies to increase traffic, sales, and branding. He parlayed the success of his own blog into a blog marketing service for other bloggers and companies. You can find a detailed outline of his presentation on a few of his lecture topics on his blog (hyper linked below).- if Facebook was a country, it would be the 6th largest in the world.- Dell generated $3 million in revenue last year via Twitter- YouTube is the second most used search engine behind Google. Lee talked about how to optimize YouTube videos and that they are seeing the most success in the SERPS with “How To Videos”.- Social SEO and Channels of Distribution– 3 of the top 20 search engines are social networking websites.- Basics on User Generated Content for Search Engine Optimization– SocialMention.com: Social media keyword ranking directory.- Elements to look at when tracking social media successGoogle Alerts: Get sent emails/feeds when there are new Google results for your search terms. I checked this out last week and will be using this service to track keyword searches we are targeting. I suggest you do the same.- Email still has the highest ROI of any form of interactive marketing (but the lowest conversion rate)Feel free to shoot me an email or IM if you want to chat about any of the topics above. I love chatting about new, creative ways to drive traffic and sales. Don’t be shy :)Tonypublishers (at) pokeraffiliatesolutions.com

Tip 29: Become an Internet Celebrity

A faithful reader of our blog and forums will know that there are many other quality poker affiliate marketing websites on the internet. Not all of these resources will take kindly to attempting to grab some free ad space, but you can still use them to your advantage as a marketer.How It’s DoneSearch around for established forums, blogs and online communities. They might relate to poker, they might relate to affiliate marketing or they might be totally unrelated to the content of your website. Don’t spam, but be helpful and creative in your replies and communications. If possible use a name that is, or relates to, the title of your website. If not add links to your website in a personal profile if available.Getting your name out there any way you can may go a long way. Many of the pioneers of the rakeback industry earned their success by establishing a reputation for reliability, maturity and trustworthiness in online communities. Every word you publish online can build your credibility, and widespread credibility is nearly as good as cash to the shrewd businessman.

Tip 28: Be a Salesperson

You’ve just built an architectural wonder of a store. It’s on prime real estate right next to an infinitely large highway. You’ve swept the aisles, organized your merchandise (and its good merchandise) and put on your best suit and hat. You flip the the OPEN sign to face the public, flip the locks and throw open the doors to meet.. no one at all.Most of you will never receive a large influx of conversions from random search engine based encounters. You may have a storefront located on a street that can handle nearly unlimited traffic, but that’s just not enough to get people in the door. What you need to do is get out there and sell.How It’s DoneNo single technique works for everyone, and not everyone is potentially a great salesperson. There is a something common to all great salesmen that i know of, and its not a trait, but a habit. Persistence.Take some time to approach your rakeback venture as if you have no expectation of ever getting any sign ups from search engine traffic at all. At least for a period of time, forget all about keywords, page rank, search terms, headings and search friendly content. Explore other ways of getting people in the door. Can you convince friends or coworkers to visit your site? Can you cajole existing members to sign up friends? What about your local poker game, how many potential sign ups and referrers of sign ups exist there?Your not guaranteed to succeed if you are inventive, fearless and relentless, but very few people who do succeed do so without these habits!

Tip 27 Learn from Poker Rooms

The previous tip raised the topic of learning from your competition. I suggested that you also examine websites very different from your own. When doing so you would certainly be remiss to overlook the websites of online poker rooms themselves.Poker room websites have clearly invested significant resources into marketing their products. As someone who is marketing what is often the exact same product, there is a clear advantage to looking at how they have decided to sell their poker rooms. It is surprising how many new, or even experienced, poker affiliates have very little knowledge of how the Full Tilt Poker website for example is organized and configured to attract new players.Make a point to visit and explore the websites of every poker room you offer, looking for the best way to promote each product, or even just overall design and marketing ideas.